Duluth Trading Company

While at Planet Propaganda, I worked across multiple facets of the Duluth Trading Company brand — from national campaigns for the Men’s, Women’s, and Alaskan Hardgear lines to creative for the company’s recruiting team. Duluth’s irreverent “No Bull” spirit called for work that was as bold and hardworking as its products — connecting with consumers (and future employees) in ways that go beyond average.